Sales & MarketingAmazon
Amazon says its Rufus shopping assistant is on track for $10B+ in extra yearly sales
Amazon expects over $10B in annualized incremental sales; shoppers who used Rufus were 60% more likely to buy.
Company reportedRufus
1 real deployment that used Rufus.
Amazon expects over $10B in annualized incremental sales; shoppers who used Rufus were 60% more likely to buy.